DO YOU WANT TO STAND OUT?



WE CAN MAKE IT HAPPEN



COMPETITOR ANALYSIS





We know how to get there...



While running your own race is important, it is also important to have an understanding of who your competitors are, both online and.



SOCIAL MEDIA MANAGEMENT





Ideal for the busy



It is the use of social media platforms and websites to develop, manage, and measure advertising. It is both a process and a set of technologies that combine social media content with tracking technologies to analyse the performance of any given campaign, giving existing customers new ways to connect with a brand while it educates potential consumers, building their interest in a product or a service. A social media content plan and understanding the data from your social media are invaluable insights for your business.



STRATEGIC MARKETING





Research will identify a gap and reveal a strategy



Marketing is defined as the action or business of promoting and selling products or services, including market research and advertising. The New Zealand Marketing Association certification for Strategic Marketing includes Digital Strategy, Critical Thinking, Stakeholder Engagement, Building Blocks of Brand Strategy, Advanced Social Media, Copywriting, Customer Journey and Marketing Plans. Marketing with a strategy back-story will give a clearer path forward as opportunities for gaps in the market and potential pitfalls reveal themselves.



WEBSITE DESIGN





We'll make sure everyone hears about you



A website is essential to your business, it makes you visible online, and provides credibility. It is a place to send your customers to with a view that they take some form of action, either contact you or phone. A website should be response, ie mobile friendly as more amd more people are searching on their mobile devices which are with them virtually 24 hours a day. Studies show that a large percentage of people research a company online before doing business. A website helps with trust.



BRANDING | LOGO DESIGN





BRAND ASSET CREATION



Your brand is more than your logo, it is the feeling that your customers get when they think about or interact with you. Brand design is thought out creative together with brand assets and guidelines. A brand package will include colour chart, font chart, multiple logo files and formats ranging from colour, black and white, transparent, and various sizes for different uses, such as social media cover pages, profiles, website icons etc.


Curious About Working With Karen?



Copyright © 2021 Karen Mitchell | Overarch Marketing Limited